Friday, July 12, 2013

Diamond V awarded FDA functional claim

    The United States Food and Drug Administration recently granted Diamond V the use of the functional claim "… helps support the dry matter intake of dairy cows when fed as part of a total mixed ration during the first 70 days of lactation" on Diamond V Original Product. This makes Diamond V the only company in the category with a Food and Drug Administration accepted functional claim for dry matter intake. Diamond V supplies nutritional fermentation products.
    Increasing dry matter intake benefits the dairy cow and contributes to greater dairy profitability. Together, dry matter intake and the diet's net energy concentration determine the cow's total energy intake. Because energy intake is the primary driver of milk yield in the first 70 days postpartum, when milk production increases rapidly, the inclusion of Diamond V Original Product supports the cow's metabolic demands when she needs support most.
    Increases in dry matter intake during early lactation are associated with:
    •  Reducing the impact and severity of negative energy balance around calving
    •  Improved liver function leading to increased availability and conversion of proportionate to glucose, a key driver of milk synthesis
    •  Higher peak milks
    •  Increases in total lactation milk production.
    Reproduction efficiency improves when energy intake is sufficient during early lactation for:
    •  Shorter intervals to first ovulation and first estrus
    •  Reduced incidence of silent estrus
    •  Higher first service conception rates
    •  Fewer days open
    •  Shorter calving intervals
    Overall, cow health benefits due to reductions in the incidence of metabolic disease, e.g., milk fever and displaced abomasums, during the critical transition phase. The incidence and severity of the metabolic diseases of early lactation can be reduced by alleviating excessive body fat mobilization through increased dry matter intake
    "Diamond V is committed to bringing products with real, documented value to the dairy industry," says Gerald Poppy, Director of North American Dairy. "Diamond V products are properly and fully researched. Too often in our industry, products are sold without employing a peer-reviewed research process. This leaves the dairy producer or dairy professional guessing as to whether or not the products will work as presented. In contrast, Diamond V leads by investing in peer-reviewed research, which can support an application for a Food and Drug Administration functional claim."
    A discussion of the FDA functional claim and the importance of DMI to cow production and performance can be viewed at Diamond V's Youtube page.

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