Brazil celebrates Egg Week as World Egg Day nears

Organized by the country’s Egg Institute, with the support of the Brazilian Association of Animal Protein (ABPA) and a number of other stakeholders, activities include the dissemination of technical information on eggs, through to artistic and theatrical events for children.
The main focus of egg week this year will be to address the myths surrounding egg consumption, and the distribution of information about the benefits of eggs. Folders giving information aimed at the general public have been produced, along with material aimed at specific groups, such as pregnant women or retirees.
Egg Week is also seeing the airing of a television commercial highlighting dishes that can be cooked with eggs. The commercial was first shown in mid-September and is being broadcast on both subscription and free channels.
Along with the donation of eggs to charities, health and nutrition seminars, and recipe sharing and tastings, Brazil’s largest retailer GPA is supporting the week through various in-store activities and by offering discounts on eggs of up to 40 percent.
In the run up to the celebrations, ABPA undertook a number of initiatives highlighting not only the benefits of eggs, but also those of chicken and pig meat.
Per capita egg consumption in Brazil stood at 182 units last year, and the institute hopes that by 2016, this figure will have risen to 208.

World Egg Day festivities set for Oct. 9

Global celebrations are in place for the 20^th year of World Egg Day on the Oct. 9. Established by the International Egg Commission in 1996, World Egg Day was created to promote the wonderful egg internationally.  Now well recognized throughout the world every year on the second Friday of October, countries all around the world celebrate the benefits of eggs. Festivals, charitable events and city celebrations will all form part of a day of recognition for this small but mighty food source.
Eggs are the source of life and a symbol of fertility. Living in a society of limited world resources, a growing population and ever increasing demands for affordable provisions the egg is recognised as a very precious food throughout the world.
In developing countries where population growth is rapidly increasing, the nutritional benefits of the egg are far reaching. Whilst not as accessible in developing countries, eggs are still a very important and sustainable source of high quality protein, minerals and vitamins.
Now part of the World Egg Organisation, World Egg Day provides the perfect platform for reminding us all of the many health benefits of eating eggs. Cesar de Anda, Chairman of the IEC said: “The egg is one of the most important foods globally and its significance should not be overlooked! The most important source of high quality protein, the egg is perfect for sustainable development; the industry can feed a growing population, the egg is incredible.”
The World Egg Organisation represents the egg and brings together the International Egg Commission (IEC), the International Egg Foundation (IEF) and the International Egg Nutrition Consortium (IENC) promoting eggs and developing access to eggs across the world.

IEC highlights African initiatives for World Egg Day

World Egg Day will take place on October 10. As part of the 2014 World Egg Day celebrations, the International Egg Commission (IEC) is highlighting the work of the International Egg Foundation (IEF), which was created earlier this year to help provide those in developing countries to have greater access to eggs as part of its goal to combat malnutrition and gain access to a sustainable diet.
The IEF is working with charity Heart for Africa and supporting an orphanage in Swaziland by distributing hard cooked eggs to children. The project, part of Heart for Africa’s Project Canaan, will also fund and oversee the construction of an egg farm to provide a sustainable source of food for the orphanage and for the local community.
The IEC also notes that the IEF is working with the United Nations Food and Agriculture Organization, sharing knowledge and technical expertise with national egg organizations in Botswana, Lesotho, Malawi, Mozambique, Zambia and Zimbabwe.
“As well as providing access to food, small scale egg production schemes have been proven to help people in developing countries achieve financial independence, increase their social standing, and encourage a sense of community. The IEF works from the ground roots up, to create a sustainable, self-sufficient food supply,” said Julian Madeley, managing director of the International Egg Foundation.

Novus International celebrating World Egg Day

October 11 is World Egg Day and Novus International will once again join in this annual celebration of eggs, sponsoring events all around the world that are designed to promote the health and nutritional benefits of eggs. The celebration of World Egg Day aligns perfectly with Novus's vision to help feed the world affordable, wholesome food and achieve a higher quality of life.
"We look forward to this annual opportunity to work with the International Egg Commission, as well as egg producers and organizations on both a local and global level, to promote the positive benefits that eggs have to offer," notes Michael Whitmer, Poultry Marketing Manager at Novus. "Eggs are the most affordable, protein-rich and efficient source of nutrition available and World Egg Day provides the perfect forum to promote this important message."
Novus has several activities planned to help celebrate World Egg Day including:

• Novus will be at Becky-David Elementary in St. Charles, Mo., to share facts about the nutritious benefits of eggs with approximately 900 students. In addition, egg races will be held and Tim Asbridge from Rose Acre Farms will give a presentation entitled, "From the Hen to the Grocery Store." Rose Acre is a family farm that has been producing fresh eggs since 1939.
• Key members of the Novus team will gather with egg producers and feedmills in the Taiwan region to talk about the "Excellent Egg and its Bright and Profitable Future." 
• Over the course of the week, Novus is sponsoring celebrations in six countries in Africa and will be working with local producers and government entities to discuss and promote the benefits of eggs.
For more information about Novus's World Egg Day activities and the company's ongoing efforts to promote egg nutrition, visit www.eggtruth.com.

World Egg Day is culmination of Brazil's Egg Week

Friday, October 11 may be World Egg Day but, in Brazil, it also the last day of Egg Week. Since October 7 the country has witnessed a series of events that have brought consumers together with the various players in the egg production chain.
Various activities have been taking place in Brazil, including omelet tastings in supermarkets, talks with various sectors of the public ranging from children to health professionals, the distribution of information packs to gyms, and partnerships with bars and restaurants to increase awareness of the benefits of eating eggs.
Organized by the Brazilian Egg Institute and Novus do Brasil, the initiative has benefitted from the support of various companies, including Sanovo, Merial, Novus, Porto Alimentos, DSM, Agroceres Multimix, Uniquimica and Grupo Pao de Acucar.
One of the aims of Egg Week is to increase egg consumption in the country, which is one of the lowest in the world at 164 per capita to 208 over the coming years.
Various actions are being undertaken to help promote the understanding of the nutritional benefits of eggs and to help raise consumption. Novus do Brasil, for example is distributing information kits for its employees' children, including eggs in a special menu at the company's canteens and conducting information campaigns with its partners.
Guillerme Fray, marketing coordinator with Novus do Brasil, is enthusiastic about raising per capita consumption to 208 per annum, given that this is only four extra units per week, and adds that Egg Week offers a great opportunity to address some of the health myths surrounding eggs.
Egg photographs, egg slogans
Novus do Brasil has also been running a photographic competition. Photographs of eggs can be uploaded to a Facebook page and winning entrant will be rewarded with a gift voucher.
The Brazilian Egg Institute has also been offering a prize, in this case an eggs themed cook book by chef Michel Roux, which will be awarded to the entrant with the best slogan encouraging egg consumption.
Amongst other initiatives has been special egg breakfasts organized by Merial, along with the distribution of eggs and books in schools. 

International Egg Commission, FAO partner to end hunger for World Egg Day

In celebration of World Egg Day on Friday, October 11, the International Egg Commission (IEC) is working with the UN's Food and Agriculture Organization (FAO) to help end world hunger. The organizations are working with the governments and egg producers in nine southern Africa countries share information and gain practical advice about the nutritional value of eggs, as well as technical advice on egg production and disease management.
Julian Madeley, director general at the IEC, explained: "It's estimated that in the world today, a billion people are underfed and undernourished, and this is going to get even worse over the next 40 years, as the global population is set to increase by another 3 billion people.
"This is unacceptable to everybody, and on behalf of the entire egg industry, the IEC is committed to doing what we can to help prevent hunger.  Eggs have an important role to play in this; as well as being an excellent source of high-quality protein, containing the essential vitamins and minerals needed for a healthy diet, they are an affordable and readily available source of food throughout most of the world. We are committed to working with the FAO to help eliminate hunger, food insecurity and malnutrition."

Happy World Egg Day!

Friday, October 11 is World Egg Day. From farm open days in Australia to online egg games, cooking demonstrations to school donations, the egg industry is doing its bit to raise awareness of the nutritional value of eggs.
In Hungary, a special seminar is taking place, while in Mexico there is a focus on health, with presentations at universities and media campaigns. In Brazil, World Egg Day has become Egg Week, and similarly in the UK, activities have been spread over a week. In Canada, people who do extraordinary things are being mentioned on Twitter, while in France 400,000 eggs will be given away and an educational film about the French egg sector has been launched.
In Africa, Novus is sponsoring celebrations in six countries and will be working with local producers and government entities to discuss and promote eggs.
Michael Whitmer, poultry marketing manager at Novus commented: "We look forward to this annual opportunity to work with the International Egg Commission, as well as egg producers and organizations on both a local and global level, to promote the positive benefits that eggs have to offer.
The annual event is constantly evolving, and helps not only to promote the egg industry but also to bring an end to hunger closer, while still managing to be a lot of fun. 

Australian free-range egg producers open farms to celebrate World Egg Day

To celebrate World Egg Day, four free-range eggs farms in Australia are joining forces to show consumers what free-range eggs mean by holding an open day at the Grantville, Victoria, property of Freeranger Eggs.
The farm was the 2012 Australian national winner of the Energy Globe Award for its sustainable approach to farming and the ability for the production system to be replicated almost anywhere in the world.
The open day will take place on October 13 and the farmers will be available to discuss all issues regarding free-range production. Visitors will be able to see how hens live as well as how eggs are collected, graded and packed. Information sheets, covering sustainability, food safety and animal welfare, can be downloaded from the Freeranger Eggs website.

World Egg Day 2013 drawing closer

World Egg Day will be celebrated October 11, 2013. Support materials and ideas to make the most of the day are available from a variety of sources, and as always, the International Egg Commission is offering a variety of suggestions on how to celebrate the event via thinkegg.com.
Past international egg days have followed a variety of approaches to celebrating eggs and raising awareness of the benefits that their consumption can bring. These have featured everything from large-scale, open-air events to cooking classes.
For example, this year in the UK, a full week of initiatives is planned, running from September 30 to October 6. Details, along with useful facts about eggs can be found at: britisheggweek.com.

Globe celebrates World Egg Day, supports producers

Companies, organizations and countries around the globe are celebrating World Egg Day on October 12 with various events designed to support egg producers and promote egg consumption.
Novus International Inc. has partnered with egg industry associations in Africa for the third consecutive year to support World Egg Day celebrations. Numerous events are being held throughout the continent to promote the nutritional benefits of eggs and raise the public awareness of the importance eggs play in a nutritious and healthy diet, according to the company. In western Africa, several states within Nigeria will be hosting events at schools. In eastern Africa, two-day educational and entertainment events are being held, and in southern Africa, educational presentations will be made on radio and television.
The day was also recognized at the Biomin World Nutrition Forum in Singapore, where the world's egg producers were recognized during breakfast.
World Egg Day is promoted by the International Egg Commission to raise global awareness about the role of eggs in people’s diets. The commission cooperates with the Food and Agriculture Organization of the United Nations on nutrition security and on improving the environmental performance of the egg industry.

World Egg Day with Biomin in Singapore

Happy World Egg Day from the World Nutrition Forum, Singapore!

Just a small taster of World Egg Day. The event was recognized at the Biomin World Nutrition Forum, in Singapore, with thanks being given to the world’s egg producers.
Delegates came down to breakfast on day two of the event to find tables decorated with green eggs. Green eggs were also found, and eaten, during the mid-morning coffee break!

Novus to celebrate World Egg Day

Novus International Inc. is partnering with industry associations in North America and Africa to celebrate World Egg Day on Oct. 8, 2010.
The company hopes to raise awareness regarding the affordability and nutritional value of eggs, particularly as a potential solution to the management of world hunger. "Our vision at Novus is to help feed the world affordable, wholesome food and achieve a higher quality of life," said Dr. Giovanni Gasperoni, executive vice president of marketing and sales with Novus.
Novus has prepared information and marketing kits with the message, I Know the Truth About Eggs. "This opportunity will allow us to transfer knowledge in a fun, interactive environment with communities around the world," said Scott Carter, Novus global marketing manager.

IEC organizes World Egg Day Oct. 8

The International Egg Commission has designated Oct. 8 as World Egg Day. To mark this event, the organization is urging members to donate eggs to needy recipient organizations.
The IEC will work closely with the United Nations Food and Agriculture Organization to distribute eggs, especially in developing countries where the need is greatest. Donor countries include Thailand, Italy, Finland and the Czech Republic. Egg producers in the U.S. donated more than three million eggs to charities to date during 2010, helping to feed survivors of the earthquake in Haiti, as well as aiding egg banks and charities throughout the nation.