Grandmas in their own customized tiny homes roamed the streets of Chicago on November 8, delivering free homemade sausage meals and a one of a kind experience, thanks to Johnsonville and Uber.
These real-life Italian grandmas – referred to as "Sausage Nonnas" – promoted Sausage Sunday, a time to gather around the table and enjoy delicious sausage dinners with family. Chicagoans were able to get a free Nonna-made meal by requesting a delivery from Nonna, through the Uber app.
The partnership marks the first time Johnsonville and Uber have collaborated.
"Delivering homemade sausage meals throughout the city of Chicago is great in and of itself, but having authentic Italian Nonnas cook and deliver those meals raises the bar to a whole new level," said Ryan Pociask, senior director of marketing at Johnsonville. "We are proud to have the opportunity to collaborate with Uber on this project."
"Uber is always on the look-out for fun and unique partnerships that delight our users," said Amy Friedlander Hoffman, Head of Experiential Marketing at Uber. "How better to bring joy to Chicago than delivering warm, personable Italian grandmas in tiny homes with free, home-cooked meals on demand?"
Andrea Gantz
Pig production in the United States is expected to surpass U.S. beef production, a Farm Bureau economist says.
Pork production in the United States will surpass U.S. beef production in 2015, says Bob Young, chief economist for the American Farm Bureau Federation (AFBF). If that prediction is realized, it will be the first time U.S. farmers will produce more pork than beef since the 1950s.
U.S. cattle producers have been trimming down their numbers since the droughts of 2011 and 2012 hit rangelands for grazing and also pushed up feed costs. And as cattle prices increased, producers had a good reason to sell rather than keep them as breeding animals, according to Virginia Farm Bureau Federation Commodity Marketing Director Spencer Neale.
The U.S. pork industry has also had to deal with high feed prices in recent years, and also dealt with herd losses from porcine epidemic diarrhea (PED) virus, which can have up to a 100 percent mortality rate in piglets. But with two PED virus vaccines now approved by the USDA and more industry vigilance to keep PED virus at bay, that problem is subsiding and pig numbers are beginning to rebound.
Neale added that it also takes cattle producers longer to replenish their herds than it does pig producers, because cattle have longer gestation periods than pigs.


