Despite the considerable impact of the volcanic eruptions, VIV Europe 2010 takes place as scheduled from April 20 – 22. So far, 85% of the exhibitors have been able to reach Utrecht in time. All market leaders from Feed to Meat are ready to show an unrivalled number of innovations. The organisers call on visitors to come to Utrecht: “VIV Europe is well worth visiting!”
“Especially now it is utmost important for the industry to show solidarity. All exhibitors share this opinion and will do everything to make a visit a valuable experience. The large number of innovations and introductions are unprecedented,” says Gerard Leeuwenburgh, Director International Exhibitions at VNU Exhibitions, “So we urge all industry professionals not to miss VIV Europe. If you’re not from overseas, Utrecht is easily accessible by train, bus or by car.”
Hospitality
The VIV team is responding to the current situation with several hospitality measures to limit the impact on visitors. Leeuwenburgh: “We will guarantee a warm welcome to visitors who make the effort to come to VIV Europe.” Parking at the Jaarbeurs venue is free of charge for visitors. Upon arrival, free coffee and croissants are served.
For more information on VIV Europe including how to reach Utrecht, please visit the website www.viv.net. The VIV Europe Hotline can be reached through +31 30 295 2898 or +31 30 295 2883.
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