Competition in the broiler chicken industry benefits chicken farmers, poultry companies and consumers, according to a recent study released by the National Chicken Council.
“On the national scale, it is the overall conclusion of this study that the chicken industry is a competitive and thriving sector,” said Dr. Thomas Elam, an agricultural economist and president of FarmEcon LLC. “Intense competition among chicken companies leads to product innovation and lower prices for consumers. The vertically integrated structure of the industry has given it an advantage compared to its competitors and allowed it to respond quickly to changing consumer demand.”
Elam’s study was commissioned by the National Chicken Council and released in preparation for an upcoming workshop on competition in agriculture to be held at Alabama A&M University by the U.S. Department of Justice and the U.S. Department of Agriculture.
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