Four industry
experts gave a wide range of opinions on how world agriculture can face the
challenge of feeding the world's growing population during a Smart Debate at the
2012 Alltech Summit May 22. Opinions from the four varied widely,
but all agreed that technology and education -- of both the people in
agriculture and the general population -- are key in achieving that goal.
The panel
consisted of Tom Arnold, CEO of Concern, Ireland; Sean Rickard, senior lecturer
in business economics, Cranfield University, UK; Dr. Marcus Vinicius Pratini de
Moraes, former minister of agriculture and food supply, Brazil; and Tom Dorr,
CEO of U.S. Grain Council.
Agriculture's
poor reputation, largely influenced by negative reporting in the mainstream
media, was seen as a hinderance to the industry's success. "We have developed
significant technology, and we have produced a good food system in the United
States, yet we are seen in a negative light," said Dorr. "We have to get the
word out."
In a press
conference following the debate, the group was asked how the agriculture
industry can get its message across to the world and influence public opinion.
Their responses can be seen in this video: A prediction about the future of agriculture .
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