Aviagen recently
welcomed a group of 30 current and potential customers from Russia and Ukraine
to a seminar in Nizhni Novgorod, the fifth largest city in Russia, to celebrate
the success of the Ross PM3.
The event was an opportunity for customers from Russia and
beyond to learn more about the Ross PM3, a slightly smaller bird which has a
strong following in France, Switzerland and Slovakia and is increasing in
popularity in Russia. Among those attending were Neil Clark, regional technical
manager CEE and CIS, Kruno Bosijl, technical service manager, Russia, and a
customer group from Turkey hosted by Aviagen Anadolu.
The Ross PM3, which
was introduced to the Russian market only last year, is directed towards a niche
market where production space is at a premium and feed costs are high. The Ross
PM3 dwarf breeder female is suited to higher stocking densities and thus
achieves higher hatching egg
output, but, at the same time, the Ross PM3 broiler offer excellent
performance.
Vladimir Galkin from Lindovskaya Poultry Farm and the first
Ross PM3 customer in the Russian Federation, spoke to the guests about his
involvement with the new product and kindly allowed them to take a look at his
own farm to observe the Ross PM3 flock first-hand.
We were delighted to welcome the attendees of the Ross PM3
seminar to our farm and to share our vision with them.," said Evgeny Vinogradov.
"The bird has been a big success for us and has a number of unique benefits
thanks to its genetic differences, including lower production costs. We have
been supported throughout the process by the Aviagen technical teams which has
been of real value."
In addition to the visit to Lindoyskaya Poultry Farm, attendees
also heard from Kris van Daele, commercial and technical manager at Aviagen EPI,
who gave a presentation on the management of the Ross PM3 based on his
experiences in France, and Eduard Taktarov, sales director in Russia, on the
current Russian poultry market.
Taktarov commented: "Chick quality is of upmost importance and
we are currently experiencing the lowest ever seven day mortality results in
Russia in deliveries from our Yasnogorsk hatchery. The introduction of the Ross
PM3 to the Russian market allows us to offer our customers even more choice and
we are delighted with the success of the product to-date, which has been
underlined by the experience here in Russia by our friends at Lindoyskaya
Poultry Farm."
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