Novus International was presented the Animal Feed Ingredients Product Differentiation Excellence Award for its trace minerals product line, Mintrex. The animal health and nutrition company was honored at a gala hosted by Frost & Sullivan, a global research organization, on March 12 in San Diego, Calif.
"Frost & Sullivan analyzes how companies worldwide manage growth, innovation and leadership, and recognizes those that exceed in these critical areas," said Jim Geradot, executive director, GANS Global Strategic Marketing for Novus, who attended the awards ceremony on behalf of the company. "The fact that Novus's business practices and the resulting products are at a level comparable to those of companies that are leaders in their respective industries is gratifying. We take animal health and nutrition very seriously. I can't imagine a more meaningful compliment and validation of the work we do."
"Frost & Sullivan analyzes how companies worldwide manage growth, innovation and leadership, and recognizes those that exceed in these critical areas," said Jim Geradot, executive director, GANS Global Strategic Marketing for Novus, who attended the awards ceremony on behalf of the company. "The fact that Novus's business practices and the resulting products are at a level comparable to those of companies that are leaders in their respective industries is gratifying. We take animal health and nutrition very seriously. I can't imagine a more meaningful compliment and validation of the work we do."
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